http://mikemadaio.com/blog User Experience * Usability * Emerging Technologies Sat, 15 Aug 2009 20:05:37 +0000 http://backend.userland.com/rss092 en ESPN recently redesigned their website (not sure exactly when) and has launched a new TV campaign to promote the site. If you haven't seen the ads, watch below, then read: In general, I find it interesting that they have chosen to promote the subdirectory URL (i.e. espn.com/somethingyouareinterestedin) aspect of the site, ... http://mikemadaio.com/blog/espncoms-new-tv-campaign Sure, we lost a point in Foresee's annual customer satisfaction rankings, but 2008 was a tough year. A strong number 3 behind Amazon and Netflix shows we've still got it. See the rankings. http://mikemadaio.com/blog/3-on-holiday-eretail-satisfaction-rankings I presented at the 2008 Forrester Marketing Summit on how we used personas to prioritize features and functions during a recent site redesign. Read the report on our panel here (pdf). http://mikemadaio.com/blog/forrester-report-on-personas I co-authored a paper on the effectiveness of distance communication that was presented at the 2008 STC Annual Conference. It can be viewed here (pdf). http://mikemadaio.com/blog/bringing-distance-education-closer I led the team responsible for developing the mobile website UI as well as the text messaging scripts and prompts. Read more here and here. http://mikemadaio.com/blog/q-adds-text-ordering-mobile-website For the 2nd year in a row, I was asked to participate in a panel at eTail's East Coast conference; I spoke on "Increasing the Quality of the User Experience". My comments about video are noted in this email marketing blog. A year later, my comments are noted again in this article ... http://mikemadaio.com/blog/etail-2008-panel I was recently featured on Online Market World radio. Description of the interview: QVC Chief Information Architect Mike Madaio shares QVC's unified view of TV and online customers and what the company is doing to help deliver consistently great customer experiences across the board. You can listen to the segment here. http://mikemadaio.com/blog/online-market-world-radio-interview I was mentioned as featured speaker in the Online Market World Press Release: Sign Up Early for Best Pricing SAN FRANCISCO--(Business Wire)-- Online Market World 2008, the premier event for online sellers and marketers, has opened conference and exhibition registration. Attendees are encouraged to sign up early to take advantage of significantly discounted pricing. The event ... http://mikemadaio.com/blog/online-market-world-press-release Amazon claims that the "Kindle", their new wireless reading device is revolutionary, because it "reads like real paper", and I have to admit having kindle-envy from the moment I watched the video demonstration. Years from now, we will likely note the Kindle's release as a landmark day in reading history, ... http://mikemadaio.com/blog/amazon-kindle-will-i-buy-one The majority of my time over the past 6 months have been spent working on the new release of the website for the company I work for. As I rule I do not talk about that here, but after everything we did, I feel the need to at least point ... http://mikemadaio.com/blog/project-complete