I presented at this webinar on January 11, 2012, along with Sucharita Mulpuru of Forrester Research and Nathan Richter of Monetate. My portion discussed the process that my company uses to identify, prioritize and implement tablet optimization initiatives.
I recently appeared as a guest speaker at Rutgers University in their MLIS 512 Interface Design class. I spoke about heuristic evaluations and how they are used in the “real” world (versus the academic world).
I presented at the 2008 Forrester Marketing Summit on how we used personas to prioritize features and functions during a recent site redesign. Read the report on our panel here (pdf).
For the 2nd year in a row, I was asked to participate in a panel at eTail’s East Coast conference; I spoke on “Increasing the Quality of the User Experience”.
My comments about video are noted in this email marketing blog.
A year later, my comments are noted again in this article about video in email.
I was recently featured on Online Market World radio. Description of the interview:
QVC Chief Information Architect Mike Madaio shares QVC’s unified view of TV and online customers and what the company is doing to help deliver consistently great customer experiences across the board.
You can listen to the segment here.
I was mentioned as featured speaker in the Online Market World Press Release:
I spoke on two panels at eTail 2007 in Washington D.C. last week, one of which (“Examining e-commerce Tools that Set You Apart from the Competition”) was covered by DM news in an article titled “Petco and [my company] find online video and user-generated reviews engage customers.”
Check it out!
I will be presenting at the upcoming PhillyCHI meeting — announcement below:
Just back from Shop.org’s First Look 2006, where I attended the conference and acted as a roundtable facilitator on Customer Experience Day. It was great to work with the folks from Creative Good and to share my knowledge of usability testing with some marketing folks who didn’t know too much about it but were eager to learn.